“At Karitane, we celebrate the evolving role of dads in today’s society and look forward to building this long-term relationship with Steve, whereby together, we hope to reach more dads in our communities and support them to be the dad they want to be,” said O’Loughlin.
“I'm excited to join the Karitane family as their newest ambassador, as they near 100 years of service to the Australian community. It’s important, to me, to celebrate the special and close relationship between fathers and children and shouldn’t just be limited to Father’s Day – we should make sure we show how much we care about our children every day.” said Willis of the announcement.
“Very much like exercise and fitness, where you throw yourself at a physical challenge and slowly over time it becomes second nature, parenting is much the same – you’re not going to immediately have all the answers, which is where Karitane help. Their purpose is to support parents (and dads!) by providing practical parenting strategies in order to help them enjoy and see the beauty in life as a parent,” Willis added.
For more of Steves story see here.
Willis joins long time Karitane Patron Ita Buttrose, who has been involved with Karitane since 2013.